[podcast] #SquadCast 27 : radio engagement with listeners, QR codes are HOT, and Rich Tucker is in the guest chair.

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SquadCast #27

Nathan takes a look at the latest Jacobs Media Tech8 Radio Survey revealing listener's engagement habits. 

QR code usage is breaking the “fad” barrier. Brandon looks at two studies that show scans are up. 

And Rich Tucker is in the guest seat to reveal how he’s used social media to go from a cruise industry newbie to one of the industry’s most quoted ‘experts’.

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Plus – we’ll gather around the “Water cooler” for some random chat from the headlines, and look at some “Cool Tools” you’ll want to check out.

Got a topic or rant you want us to tackle? Have a marketing challenge keeping you up at night? Leave a comment below or drop us an email

You can also just hit us up on Twitter or our Facebook page.

Thanks for listening.

Posted by Marketing Squad from Charlotte, NC
 

[podcast] MARKETING SQUAD: Social TV, Mobile Apps, and guest Corey Creed talks SEO vs. Social

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Squadcast #26

What the hell is Social TV? Nathan takes a look at the latest buzz word lingering around the digital water fountain.

Thinking about launching a mobile app for your business or a client? Brandon talks about the pros and cons.

Corey Creed of Hippo Internet Marketing is our special in-studio guest, dropping knowledge about SEO vs. Social and how to know which does what. He also offers up a special promo code for our listeners for the Socialfresh Facebook Ads Training.

We'll also review :

  • #VoteNo Amendment One online chatter
  • Evolving conference tweets past the 101 level
  • The importance of production timelines for awesome results

Plus our usual roundtable look at TWEETS OF THE WEEK, POSTS WITH THE MOST, BLOG FAILS and things that caught our attention.

Got a topic or rant you want us to tackle? Have a marketing challenge keeping you up at night? Leave a comment below or drop us an email

You can also just hit us up on Twitter or our Facebook page.

Thanks for listening.

 

[podcast] MARKETING SQUAD: Active Profiles get you Hired, the Demise of SMS, and some Social Sports talk

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SquadCast #25 

The rumors of the demise of SMS/texting are unfounded. Brandon takes a look at the power of of this channel and where it's headed.

We talk a little Social Media and Sports with April Smith, a Charlotte strategist most recently with ESPN U.

Our special in studio guest is Amish Shah, CEO of the high tech recruiting firm Millennium Search. He joins us in the studio to talk about how companies are increasingly seeking candidates with active social media profiles.

Plus our usual roundtable look at TWEETS OF THE WEEK, POSTS WITH THE MOST, BLOG FAILS and things that caught our attention.

Got a topic or rant you want us to tackle? Have a marketing challenge keeping you up at night? Leave a comment below or drop us an Email

You can also just hit us up on Twitter or our Facebook page.

Thanks for listening.

 

 

[podcast] MARKETING SQUAD: Jason Falls guests for NO BullShit SM, Tamela Rich talks Pink Ribbons Inc., & the #mktCLT event

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SquadCast #24:

The marketCHARLOTTE event is April 24. All of the premium PR, Marketing and Digital organizations will gather to hear case studies, lessons learned and woulda coulda shoulda’s. Bob Rose of the CDMA (Charlotte Direct Marketing Association) joins us to tease some highlights.

Tamela Rich, Author of "Live Full Throttle: Life Lessons From Friends Who Faced Cancer" is in the studio to talk about Pink Ribbons, Inc…a documentary film she's bringing to town Thursday, May 3that addresses how the breast cancer movement has moved from activism to consumerism.  

And, Jason Falls joins us live on the phone to call BULLSHIT on brands who still haven’t figured out how to do Social Media after all these years. 

Plus our usual roundtable look at TWEETS OF THE WEEK, POSTS WITH THE MOST, BLOG FAILS and things that caught our attention.

Got a topic or rant you want us to tackle? Have a marketing challenge keeping you up at night? Leave a comment below or drop us an Email

You can also just hit us up on Twitter or our Facebook page.

Thanks for listening.

 

 

[podcast] MARKETING SQUAD: 3 important SEO moves, Social Media & Trayvon Martin, & the email attachment turns 20. #SquadCast 23

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SquadCast #23

Scott gives 3 Important SEO Moves Every Local Business Should Make.

Nathan rants about the state of social media and the Trayvon Martin case…digital democratization or public lynching?

Brandon teaches us history…as email attachment technology turns 20 years old.

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And…Bain Cannon, Director of Catering & Marketing at Charlotte’s “Just Fresh” restaurants - winner of our FREE Marketing Makeover Analysis joins us in-studio to review our findings.

Got a topic or rant you want us to tackle? Have a marketing challenge keeping you up at night? Leave a comment below or drop us an Email

You can also just hit us up on Twitter or our Facebook page.

Thanks for listening.

Posted by Marketing Squad from Charlotte, NC
 

Off the cuff, Always on target. We swear we don't plan these things.

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Bain Cannon, Director of Catering & Marketing at Just Fresh restaurants was the winner of our FREE Social Media Makeover Analysis we gave away at our recent Charlotte Chamber presentation.

We met up with Bain this week at one of their 5 Just Fresh Charlotte locations to review our findings...The Marketing Squad somehow managed to pull the same thing out of our wardrobes. It's a little more than scary how we sync up after a year of doing the show...almost like an office full of women. Come to think about it, we are moody and emotional every other show.

Join us on our next SquadCast on April 3rd - Bain will be joining us to reveal what he's done with our recommendations and to just hang out to talk marketing and cause some trouble.

If you’d like to be selected for a FREE Social, PR or Marketing Makeover Analysis, drop us a note with a great sob story why you need our help and we’ll have our people call your people. We might even dress alike for the meeting. mailbag@marketingsquad.biz 

Posted by Marketing Squad from Charlotte, NC
 

[podcast] #SquadCast 22 : @EstesCLT talks about “4 S’s of Social Commerce”, What marketers can learn from #Kony2012, and why your Blog is failing.

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SquadCast #22

Scott is out – our special guest is Chris Estes, sitting in to talk about the “4 S’s of Social Commerce”

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Why is your Blog is failing? Brandon reveals some often overlooked tips to help you. 

Nathan takes a look at what marketers can learn from #Kony2012.  

Got a topic or rant you want us to tackle? Have a marketing challenge keeping you up at night? Leave a comment below or drop us an Email

You can also just hit us up on Twitter or our Facebook page.

Thanks for listening.

 

[podcast] MARKETING SQUAD: Video for Business, Google Privacy Settings, & Facebook Fanpage Timeline

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SquadCast #21 

Nathan, Brandon and Scott take aim at the new Facebook Fan Page Timeline. It rolled out last week. By the end of March every page will be converted. Will this new layout help business or hinder engagement more?

Google changed their Privacy Settings again. As predicted by the Mayans…the world has come to an end.

Video is still one of the best forms of content for businesses. Anthony Proctor with 1060Creative joins us in-studio to gives you some tips to help your videos stand out.

Plus our usual Tweets of the week, Posts with the most, Blog fails and Cool tools…   

Here's the La Quinta Human Dominoes video Scott mentioned:

Got a topic or rant you want us to tackle? Have a marketing challenge keeping you up at night? Leave a comment below or drop us an Email

You can also just hit us up on Twitter or our Facebook page.

Thanks for listening.

 

 

The Marketing Squad. Live on Location. #Squadcast

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We're "Live On Location" this week! Doing a little stand up session at the Charlotte Chamber - Belk Action Center.

We'll be covering some Social Media Marketing basics: branding, blogging and SEO.

Come meet The Marketing Squad (Nathan Richie of NR Creative Group, Brandon Uttley of Command Partners and Scott Hepburn of Media Emerging).

This Wednesday, 03/07/2012 from 12:00 pm - 1:00 pm

Who's coming? http://ht.ly/9h0Zz